ADRIAN MARKOWICZ, 12-08-2019
Anyone who has ever run their own business knows that it is not possible without a clearly defined action plan. While thinking of investments, we create a business plan for the next quarter or a year . But we should also make certain assumptions.
A personal trainer is a one-man company and regardless whether they are self-employed or work in gym, they should have a clear development vision. Studies show that on average a personal trainer has only 8 clients!
As an experienced manager, I can say that this number confirms that most personal trainers do not fully comprehend the nature of their business. There are several reasons for this but these two are most common:
1.Number of clients is not big enough
In addition, there are no statistics carried out, so the same errors are made over and over. Therefore, looking at the market needs I created a course for both existing PT's and those who are just starting their career. In a nutshell, I would like to share my knowledge. Two day course is divided into a theory day and practice the following day. Most of the courses available are based on pure theory, ignoring what is most difficult: the ability to apply this knowledge in real life scenarios.
The success of a Personal Trainer is determined by many factors. First, you need to be aware of what your product is? Who and why needs it? How do you create this need or how do you make the client aware they want your product?
You will learn what PT’s job is all about and the opportunities the market presents you with. You'll see how salesmen think and where does this success really comes from? You will realise that although your profession gives you an opportunity to be a good craftsman , it does not guarantee success. If you are interested, please read on!
Your success is influenced by two factors:
Ask yourself a question, do your clients stay with you for years? Are they your ‘sales representatives’ recommending you to more people? Is the percentage of your consultation effectiveness high? If you have responded negatively to at least one of these questions, this course is for you!
The course is based on the key competences needed to close a sale (start of the client relationship) and create long-term relationships. Soft skills such as:
The training is divided into 5 sections:
1. Introduction – the reality of being a PT, where I will present key issues to raise awareness of the profession. You will learn about legal aspects and the responsibility you have. You will get to know your product and learn how to present it. You will see how important the so-called. "Mindset" is, in other words, how important it is to be in good frame of mind to work.
You will learn what "Prime Performance" and "Flow" are and how they characterise champions.
We will answer the key questions posed by sports psychologists over the years namely:
In relation to the work of a personal trainer.
The second day of the course will give us the opportunity to put soft skills into practice.
Remember that working on your soft skills, constant improvement and self-development are very important.